Roasted Coffee Food Truck

Tasked with creating a food truck from scratch, was given certain parameters that were to be followed throughout the project. Coffee has recently become more popular amongst college students. I figured designing a coffee truck from scratch would help me achieve this goal. I used a hand-drawn coffee bean modeled after a real-life coffee bean and I really think it adds to the overall design aspect of the food truck. The coffee bean is consistent throughout the design with it being in the logo, on the menu, and truck to really say that this is coffee.